Meeting the Moment
A New Framework for Our Time-Tested Mission
Letter from the President and CEO
“The National Wildlife Federation has been bringing people together across geographies and generations to find solutions that help wildlife, people, and the planet thrive in our rapidly changing world.”
—Collin O’Mara
President and CEO
National Wildlife Federation
Our Strategic Pillars
One Federation Foundation
One Federation recognizes the need for bold and collective action and unites NWF staff, board, and Affiliates in Meeting the Moment.
The interrelated biodiversity, climate, and environmental injustice crises demand long-lasting solutions. Our impacts and strategies leave a legacy for wildlife and people for generations to come.
ColLin o’mara and john robbins
Transcendent Principles
These transcendent principles guide how we accomplish our mission across our three strategic pillars. Read more about how the principles shape our impact.
- Equity and Justice
- Alignment with One Federation
- Partnerships
- Commitment to Environmental Justice
- Policy and Laws
- Basing Decisions Upon Sound Science
- Education and Engagement
- Regional Alignment
Our Impact in Communities
from Coast to Coast
The Environment Council of Rhode Island will use a Federation grant to expand and to hire its first executive director.
Photo Credit: Ed Hughes
The Pollinators & Produce team partnered with 4 local farms to create 10 native pollinator gardens at 6 urban sites in Baltimore.
Photo Credit: Jeff Maslin
Mutual of Omaha partnered with NWF to highlight sea turtle and manatee conservation efforts in Florida.
Photo Credit: Getty/Andre Johnson
In Grand Rapids, Michigan, “Healing Over Habitat” will help nonprofits and faith-based centers, many of whom already work with Sacred Grounds, to install native gardens.
Photo Credit: Jennifer Wohletz
Growing Outreach taught new outreach and engagement skills to agriculture and natural resources professionals.
Photo Credit: Kurt Herr
The Indiana Wildlife Federation used a Federation grant to engage with thousands of social media followers and users.
Photo Credit: Sarah Flemming
The Minnesota Conservation Federation and Ohio Conservation Federation will share a grant to hire a project consultant.
Photo Credit: Nicole Love
The Conservation Coalition of Oklahoma will hire its first executive director, thanks to a Federation grant.
Photo Credit: Donald Brown
Two thousand domestic sheep were removed, protecting big horn sheep from pathogens and preserving sage brush habitat for grouses in western Colorado.
Photo Credit: Tracy Doty
With the help of Federation funds, the Utah Wildlife Federation will hire more staff to protect Utah’s wildlife.
Photo Credit: Getty/Jordan Siemens
With a grant funded by the Federation, the Nevada Wildlife Federation will update its strategic plan and expand projects.
Photo Credit: Getty/Cavan Images
